If a ‘scenic course’ and ‘sounds fun’ are reasons for participation, then you should be thinking about your event and where these two things occur most. Identify the 5 or 10 areas or zones at your event that are the most scenic or display people having fun.
In this episode, event sponsorship expert Troy Schooley from Pittsburgh Three Rivers Marathon (P3R) joins us to answer some of the most frequently asked event sponsorship questions from event directors. Troy is the senior vice president of partnerships and sales at P3R and is responsible for doubling the size of the sponsorship portfolio since joining in 2013.
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Are you wondering which groups of people on Facebook you should target to get the best return on your advertising spend?
In this episode, we break down the seven Facebook custom audiences that we’ve found to consistently deliver the best return on ad spend for events.
Tanner Bell from Ragnar Relay joins up to talk entrepreneurship, branding, and marketing. He takes us through his ideation process and talks about how he’s created a massive amount of brand loyalty through his running series The Ragnar Relay.
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J.T. Service leads a growing assortment of endurance sports-focused companies, including Soul Focus Sports, Represent Running Series and Silverback Pacific. J.T. and his team specialize in event production for numerous clients...
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John Connors is the VP of event development for Biglsey Event House. Bigsley created The Color Run in 2011, which has hosted events for more than 5 million people in over 20 countries. Bigsley Event House has introduced a...
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